Expert Elicitation Global Survey

Collecting expert feedback on Natural Climate Solutions at scale

Industry

Research & Academia

Location

United States

Services

Research Acceleration, Web Development, Email Automation

Business Type

Non-Profit / University

109K

Contacts Reached

350K

Emails Sent

18

Week Campaign

Overview

We collaborated with researchers from The Nature Conservancy, McGill University, Pomona College, and Vulcan LLC to build a global survey collecting expert feedback on Natural Climate Solutions.

The Challenge

The research team needed to contact 100K+ researchers worldwide through email and gather responses through a survey specifically tailored to collect expert feedback on Natural Climate Solutions (NCS) and interactions with human well-being.

Our Solution

We built an interactive web survey with dynamically adjusted questions based on participant expertise. The system combines cold outreach with subscription-based email marketing via ActiveCampaign, featuring a long warm-up period, contact segmentation, A/B tests, and precise event tracking across 26 email campaigns.

Key Features

✓Dynamic question adjustment based on expertise

✓Region-based experience assessment

✓Discrete Choice Experiments

✓Unique URL tracking per participant

✓ActiveCampaign integration

✓Automated follow-up sequences

Results

Successfully deployed cloud-based survey software capable of creating personalized surveys for each participant. The gathered answers provide crucial insight for research refining current knowledge about NCS and co-benefits.

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